Other times, you’ll want to go back to add more details beyond the cooking steps, like a link to the recipe’s YouTube video, for example.īut there are advantages that come with taking the extra few minutes on the recipe entry. In some cases, Whisk doesn’t pick up the photo. To be fair, the process of saving recipes this way takes a little more time than just hitting the “Pin It,” button. When you later go to cook the recipe, you can view it without all of the recipe site’s mess and advertisements. The recipe, which links back to the original source, can then be saved directly or added to a collection of your own choosing on Whisk. You can also write a description, add notes or even add, edit or remove ingredients based on your own personal tastes. Unfortunately, in tests, it doesn’t seem to pick up the recipe instructions, but you can copy and paste these in separately.
It extracts and structures the pertinent information from the site, like the recipe title, photo, ingredients, serving time and more, and places them into the appropriate fields on its recipe entry form. On a site like Pinterest, the link is just saved to your account and you move on. Whisk, however, has me reconsidering my current system.Īfter signing up for Whisk, which can be as simple as providing an email or phone number if you don’t want to use Facebook or Google login, you get started by adding a URL of a recipe you found on the web. And while many people today still pin to Pinterest recipes they like, I’ve personally gotten so fed up with the mess that I’ve taken to just copying into Apple Notes the recipe text and a photo instead. The recipe site clutter has gotten so bad, it’s gained media attention and outcry from users. Instead, it’s a way to save the recipes you find elsewhere. To be clear, Whisk is not another recipe site. Now, it’s out with its new cross-platform experience, which includes a website, mobile apps and a voice assistant, all designed to make it easier to meal plan, make and share lists and, finally, shop. Whisk itself was acquired by Samsung NEXT in March of this year, after tripling its revenue, achieving profitability and powering more than half a billion recipe interactions per month.
Today, a company called Whisk is launching a new meal planning and recipe finding service that helps you better organize your recipe collection, as well as easily shop for recipe ingredients from a range of grocery delivery providers, including Walmart, Amazon Fresh, Instacart and others. Recipe sites are overrun with ads and long-winded personal stories, while many apps ignore the fact that many of today’s consumers want to shop for groceries online, not by making a shopping list to take to the store. Despite the proliferation of recipe websites and apps, finding and organizing the recipes you want to cook has somehow become more difficult over the years.
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