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Misshapen fruits and vegetables free#
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Misshapen fruits and vegetables trial#
King of the fumble! I'm A Celebrity's Mike Tindall playfully tackles blonde crew member before heading into the Australian jungle for his first terrifying trial The offerings are meant to both reduce waste and save customers money, he said.Now Rishi swipes at Matt Hancock over his decision to go on I'm A Celeb: 'Disappointed' PM warns 'MPs should be working hard for their constituents' "We'll have anywhere from five to seven at a time depending on what's available." "There are actually 16 different items that are available to us," Merone said. The misfit cucumbers are longer and have curved shapes. Department of Agriculture sets standards for what fruits and vegetables should look like, such as a cucumber should be six to eight inches long on average and straight. "This would be 8 bucks if you bought 16 limes," he said.Ī single, regular avocado costs $1.29, while four of the misshapen ones sell for $1.69. A single, more typical lime sold for 50 cents. On Thursday, a bag of 16 discolored limes sold for $1.79. "There may be scarring on the outside of an avocado but you don't eat the outside of an avocado." "There could be a visual difference but the quality should be the same," Merone said. The produce may not look perfect, he said, but people wouldn't hesitate to eat the fruits and vegetables if they'd come out of their own garden. "We thought it was a perfect fit for Hannaford for the value it could bring to our customers," Merone said. The idea originated from the company's supplier, Robinson Fresh, which began a similar program with western supermarkets. It's a trend that's big in Europe and in Canada but it's just emerging in the United States." "Longer term, we'll have to see how popular the line is with the customers. "Right now it's only going to be available at the 14 stores in the Capital Region," he said. The Albany area is being used as a test market before deciding whether to offer it in all 189 of the chain's markets, he said. The "misfits" are items that the store would not previously have purchased.Įric Blom, spokesman for the supermarket chain, said farmers may have previously just composted what they could not bring to market. Hannaford has long donated unsold produce to food banks or pantries and composted what it could not donate. Six billion pounds of fresh produce ends up getting discarded every year, and Hannaford is hoping to keep some of those forlorn fruits and veggies out of landfills and compost piles. "This is a way for us to partner with the farmers and do a good thing for the environment." "Hannaford is huge on sustainability and trying to cut down on waste," said Ryan Merone, produce field merchandiser for Hannaford stores in New York and Vermont. "The Misfits," as the products are labeled, will sell on average at a 30 percent discount.īy Monday, the program will be available at 14 area stores. There are 14 Hannaford stores selling the slightly off-color or misshapen fruits and vegetables
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